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Consumer behavior has affected Filipinos' self identity. ... The Filipino people's buying behavior has become highly dependent on vanity and materialism nowadays. This means that more people would more likely buy products as long as these have higher aesthetic value and "better" than what others are using
Consumer behavior has affected Filipinos' self identity. ... The Filipino people's buying behavior has become highly dependent on vanity and materialism nowadays. This means that more people would more likely buy products as long as these have higher aesthetic value and "better" than what others are using.
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Consumer behavior has affected Filipinos' self identity.  Consumer behavior refers the study on how people mentally, physically  or emotionally react or respond on different products and services.  Self-identity refers to the overall perception of oneself in relation  to the society someone belongs to.
The  Filipino people's buying behavior has become highly dependent on  vanity and materialism nowadays. This means that more people  would more likely buy products as long as these have higher aesthetic  value and "better" than what others are using. An example of this phenomenon is  investing more on top-rated yet very expensive gadgets as opposed  choosing more functional ones. People buy products based on the physical  aspects and not by the content. Another example of this is parents opting to buy formula  milk brand A because it is simply much more expensive than brand B when in fact the nutritional  value of both is just the same. These characteristics of Filipino consumers lead to higher  spending on disposable income and not being able to save money anymore. Expensive products like  cars and gadgets also need higher maintenance which means consumers end up spending even more  than what they originally planned.
In my own opinion, Filipino consumers' buying habits have to be remodeled. I am also guilty of this unhealthy behavior and I think people's perception on products have to change.
Consumer behavior has affected Filipinos' self identity.  Consumer behavior refers the study on how people mentally, physically  or emotionally react or respond on different products and services.  Self-identity refers to the overall perception of oneself in relation  to the society someone belongs to.
The  Filipino people's buying behavior has become highly dependent on  vanity and materialism nowadays. This means that more people  would more likely buy products as long as these have higher aesthetic  value and "better" than what others are using. An example of this phenomenon is  investing more on top-rated yet very expensive gadgets as opposed  choosing more functional ones. People buy products based on the physical  aspects and not by the content. Another example of this is parents opting to buy formula  milk brand A because it is simply much more expensive than brand B when in fact the nutritional  value of both is just the same. These characteristics of Filipino consumers lead to higher  spending on disposable income and not being able to save money anymore. Expensive products like  cars and gadgets also need higher maintenance which means consumers end up spending even more  than what they originally planned.
In my own opinion, Filipino consumers' buying habits have to be remodeled. I am also guilty of this unhealthy behavior and I think people's perception on products have to change.
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Explanation:
Consumer behavior has affected Filipinos' self identity. ... The Filipino people's buying behavior has become highly dependent on vanity and materialism nowadays. This means that more people would more likely buy products as long as these have higher aesthetic value and "better" than what others are using.
The consumer’s role in society is to keep the trade alive and well. When people buy and sell goods, people get what they want and need while boosting the economy of the country. This behavior can play an important role in promoting our identity as a people by consuming locally made products instead of purchasing imported ones. This will strengthen our economy by helping out Filipino owned businesses which will then hire more employees and put more people to work. It isn’t wrong to buy imported products, we all know that many of them are better than ours, that is something we have to accept, but when it comes to certain items which we know are about the same quality as that of the imports, we could probably patronize ours and save a bit of money while doing it.
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